Make complexity
feel intentional.
The service had to make first-time use obvious in the street while retaining enough identity to stand apart from crowded mobility competitors.
46 / 51Products & services2020
Lahung Scooter
MICROMOBILITY / RENTAL EXPERIENCE
- Client
- Lahung Scooter
- Role
- Lead Experience Designer
- Collaboration
- Client collaboration
- Year
- 2020
01 / Overview
Built from the project,
not a template story.
I led the product and visual concept for Lahung Scooter, covering discovery, unlocking, ride status, payment and customer support for shared micromobility.
02 / Selected frames
7 additional views from the full design system
Make complexity
Lead through
clarity and character.
I used a direct task sequence, bright green service cues and friendly illustrations to reduce uncertainty before, during and after a ride.
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